Development Shorts Workbooks
BBC
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the client: 

The British Broadcasting Corporation (BBC) is a British public service broadcaster and a UK institution. It's the world's oldest national broadcasting organisation and the largest broadcaster in the world by number of employees. It employs over 20,950 staff in total, 16,672 of whom are in public sector broadcasting.

 

the brief:

As part of an expanded Face-to-Face training offering, the BBC were looking to redesign their internal training material to create a complete 'suite' of courses and course material. Their content though engaging itself, was visually dated and did not entice users into completing the take-home training from their blended Face-to-Face courses. The Leadership and Development team therefore approached us with a need to translate their existing Workbook and Trainer Note content across eleven training courses; into a new, well-designed format. The resulting suite of material would need to include a printed 'brochure' Workbook, a PDF version of this, a trainer notes template in the same style, and a Powerpoint template.

 

the solution:

The Workbooks were translated from their original Word format and were professionally type-set in Adobe InDesign as both interactive PDFs, and in print format. We used a 'low poly' graphic throughout the project to echo the BBC's 'Make it Digital' and 'Taster' branding. This coupled with contemporary photography and stock images brought the workbooks up-to-date. Consistency was maintained by adding set styling to the intro, summary, 'key points' and question sections of each Workbook. The Workbooks were printed as stitched booklets with silk inner pages to allow them to be written on easily by the course attendees. The PDFs contain a variety of interactive elements including click-to-reveals, external links and text input to allow the Workbooks to be used to the same standard as their printed counterparts, on the go. The trainer notes template was built into an easy to edit Word template that could be accessed and amended by the Leadership and Development team, and which followed the same styling conventions as the Workbooks to create a consistent 'suite' of material.

services used

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